Buzzwords and innovation are two of the things the beauty industry thrives on. In 2016, the term “antipollution” stole the show and out came a flurry of potions and lotions promising to guard against micro-sized, skin damaging particles. In the meantime, the interest for natural and organic beauty spiked up thanks to an increased inquisitiveness among women from different age brackets who want to know what exactly goes into these commercialized beauty products as they look for greener options. It is no wonder that Pantone’s colour for 2017 is called “greenery” and the shade is tangy yellow-green.
Skin technology, such as laser treatment, was also taking a giant leap in 2016. Panasonic has revealed a prototype of a “smart mirror”. It is able to diagnose skin problems and can even print out 3D slivers of colour-matched makeup to cover your imperfections. Google has filed for exclusive rights on outlining designs for pressure-sensing mats and electricity as well as colour recognition mirrors which could detect changes in organ health, blood pressure, and weight.
In terms of technology, this can be quite exciting. However, none of these are probably ever going to make it to your bathroom in the next few years. You may ask, which products will be filling our shelves and cabinets in 2017? Well, here is everything that you need to know in the upcoming year.
High tech masks
In 2016, one defining beauty product were facials masks. It didn’t matter which brand you used – the colourful L’Oreal Paris clays or the panda-faced sheets. Experts predict that their success on these face masks will continue in the following year.
There have been a number of skincare launches this year and a few are probiotic-based. More research suggested that there are bacteria that are beneficial to the skin, and may provide injury prevention in our muscles and bones, including Bifidobacterium and lactobacillus. Since this type of skincare product has gained popularity, expect the genre to grow. Senior beauty researcher at trendstop.com Chrissy Hilton-Gee says, “Brands already have us rethinking traditional cleansing and skincare regimes and we expect this category to snowball in 2017 as product innovation continues”.
Super food skincare
Nowadays people are concerned about what they are putting on their bodies. It was only a matter of time before scientists in the beauty industry created products in our bathroom cabinets which are aligned with those in our kitchens. We should expect to see ingredients in our skincare products that include kale, moringa, and algae.
The key ingredient in most skincare products is water. But next year, new products will fully focus on hydration. Chrissy Hilton-Gee, mentioned earlier, says “Products will utilize water-based ingredients and jelly textures to provide ultra-light, breathable finishes.” When your skin is hydrated, it looks firmer, plumper, and more radiant.
To gently exfoliate the skin, dry body brushing has long been championed. This also reduces the appearance of cellulite and boosts circulation. In Asia, the technique is commonly used in aged care to improve the texture of the face and improve the skin tone. Senior beauty editor at trend forecaster WGSN, Theresa Yee, predicts we’ll follow them. She says: “It gives you an incredible, fresh-faced glow. In Asia, they follow with facial soap rather than cleanser; I wouldn’t be surprised if the traditional bar makes a comeback here, too.”
Asia will continue to influence global beauty trends. Like the term “K-Beauty” which is short for Korean-inspired beauty – this word has been around for a few years now. In the following year, new products will be released and they will focus on changing texture as you use them. There will be skincare merchandises that will surprise our senses after every use. “You can expect materials that build intrigue,” explains Hilton-Gee. “It’s not just about the product itself, but the whole experience.”
Rachel Nazarian, MD, a dermatologist based in New York notes, “I also think the way we clean our skin will change a lot this next year. New research has shown that the pH of our skin is incredibly delicate, and harsh cleansers strip natural hydrators and barriers of the skin, flaring inflammatory conditions like acne, eczema, and rosacea. The trend seems to be to clean smarter, not clean harsher. Products like Dove, Cetaphil, and Aveeno, will take centre stage again. Harsh scrubs and beaded cleansers are going to take a backseat. Facial cleansing tools like Foreo are going to be softer and gentler, and aggressive makeup-removing techniques are going to decline. All those crazy find-it-in-your-kitchen cleaning techniques on Pinterest? They’ll be replaced by more intelligent cleaning options that are pH balanced and less likely to disrupt the natural normal healthy flora we need on our skin.”
Great Skin Starts in the Gut
Another New York-based dermatologist, Dr. Whitney Bowe says, “In 2017, probiotics will continue to be at the forefront of the beauty industry. I’m a huge advocate of probiotics and have conducted my own research in this area over the last few years, which has given me the opportunity to see their remarkable results firsthand. I even have a book coming out that will be highlighting the benefits of probiotics (both topical and ingestible) when it comes to skin.
“Research has shown that the bacteria in your gut interact with your immune system, which leads to changes in your skin. Harmful bacteria in your gut can lead to inflammation—like redness, acne, and rosacea. I always tell my patients to incorporate foods and drinks that are rich in probiotics, like yoghurt, miso soup, sauerkraut, and kombucha. I also recommend taking a supplement. Using a topical probiotic is beneficial, as it offers a protective shield and triggers the production of natural moisturizers in the skin.”
The New Hyaluronic Acid are Retinoids
Hyaluronic acid is a powerful humectant – a moisture-binding ingredient. It keeps the skin looking hydrated, plump, and young-looking. However, Dr. Rita Linkner foresees that retinols and retinoids will take its place as ingredients on rerise. She says, “I recommend starting a topical retinol to all my mid-twenty-something patients. Personally, that was when I started to notice fine lines around my eyes, which motivated me to start a topical regimen with a vitamin A cream as the focal point. Simply, it exfoliates the skin. This micro-peeling effect helps skin cells turn over faster and is the easiest way to treat fine wrinkles, acne, acne scars, and sun damage.”